Walmart Implements Buying Restrictions on Pokémon Trading Cards
As a notable development, Walmart has started enforcing strict limits on how many Pokémon trading card items customers can acquire during one shopping trip. This policy was activated as of early November, according to an internal announcement shared with employees.
Addressing Scalper Activity
While not officially confirmed by Walmart, numerous sources suggest this decision was prompted by a widely shared social media clip that depicted a customer purchasing a massive amount of Pokémon card items at a checkout counter. The employee seen in the video faced significant criticism for permitting the bulk transaction to proceed.
Rule Specifics and Possible Weaknesses
The new restriction states that shoppers may only buy up to five trading card packs or boxes each time they enter. Yet, the wording has sparked debate due to its vagueness. What exactly counts as a "box" is not defined, and if someone could buy five high-value Elite Trainer Boxes is uncertain.
Moreover, since the limit is tied to individual trips, theoretically a determined scalper could make multiple trips—purchasing the maximum each time—to accumulate large quantities throughout the day.
The Reseller Crisis
For the average collector, this approach might seem over the top, yet for resellers, it's common behavior. In recent years, scalpers have significantly added to widespread shortages of Pokémon cards, spurred by the game's rising popularity.
Certain buyers seek to resell sealed items for a profit, whereas some search for valuable pulls that can command sky-high values. For instance, the Mega Lucario ex card from the latest set is currently selling for over $800 on various platforms.
Looking Ahead
This policy change coincides with the imminent release of the Phantasmal Flames set, scheduled for November 14th. Early listings already show chase cards like the Mega Charizard X Ex listed for around fifteen hundred dollars, highlighting the persistent interest and likely reseller attention.
With any luck, Walmart's restrictions will curb mass buying and improve availability for genuine collectors and casual players as well.